Graphic Design, Illustration, Branding
2018 — 2022
I created original branding for Studio Apparatus, a multi-state photography studio and event space based in Minneapolis + NYC.
The space in New York is currently being built out as an Art Deco paradise with natural surfaces, sweeping archways and vintage chrome. The branding collateral mirrors this aesthetic with soft, organic shapes, natural hues in greens, neutrals, burnt orange and delicate periwinkle.
Brand Standards, Graphic Design + Photo Art Direction
2019
CD: Ken Zorovich • SR.AD: Kaitlin Lusty • AD, CD, Photo: Phen Grant
I worked on a brand refresh for a home goods company, where typography, social media design, color palette, and logo design were all refreshed.
I also assisted with art direction for a creative recipe blog, shot lifestyle images, and created a new typography pairing for web, packaging, and print design.
Graphic Design, Illustration, Photography
2018
I created a proposal for Best Made Company. It included original photography, page layout, illustration and social media feed curation, as well as email blasts and CPG.
“Issue number seven and number eight of Camp x Home focus on the more relaxed side of Best Made Co. These issues touch on leisure, travel, learning international culture, wardrobe, and tactile arts.”
AD, Graphic Design, Email Design, Social Media, Web Design
2016 — 2018
CD: Cynthia Knox, Ann Brimacombe • AD: Phen Grant • GD: Greta Gillen • Photo: Kevin White
I worked primarily as a photo art director for this women’s fashion brand. I created weekly email blasts, art directed photoshoots for seasonal campaigns, organized and crafted social media content as well as developed a new logo, website, and identity for Trendsend.com + Evereve.com
Graphic Design, UX Design, Illustration
2013 — 2015
CD: Rick Walstrom • GD: Phen Grant • UX Lead: Jordan Tack
I created illustrations and design for Hi-Tech, a genius-bar style support center at Target Corporate. I doodled and illustrated a series of friendly "tech-bot" creatures to guide users through the center and explain technology.
I created the skin for a mobile self-serve app & directional signage. I crafted an appointment booking system for a proposed learning center.
Art Direction + Photographing Food Laydowns
AD/Photo/Styling: Phen Grant • Photo/Assist: Leah Edelman-Brier
2018
I love the organic form and texture of produce, so I create still-life compositions based on my foraging in Chinatown and the Union Square Green Market.
Art Direction, Print Design & Photography
2015 — 2016
CD: Andy Asbury • PM: Bri Starkey-Smith • AD, GD, Photo: Phen Grant • Printer: James Asbury
I created lifestyle branding for Better Homes & Gardens Real Estate catering to Millennial home buyers. My favorite project was a colorful welcome guide for new agents, which I art directed, photographed, illustrated, created original layout for, and worked with our in-house print shop to produce.
I crafted vibrant logos for the brand's networking and co-working spaces. I also worked on postcards, seasonal campaigns and custom agent collateral and branding.
Graphic Design, Illustration
2016
Curator: Charles Youel • Designer: Phen Grant • Printer: Studio on Fire
I was accepted into a Minneapolis-based poster show celebrating beer and bikes. We exhibited our screen-printed pieces at Fulton Brewery. Standing close you see 442 copper-inked, variably blobbed lines. Take a step back and the shapes blend form a fixed gear bike. I documented the process of printing at Studio on Fire.
Graphic Design, Illustration, Poster Design
2014 — 2015
I created branding, swag and posters for a Minneapolis folk singer Jillian Rae’s various performances. I played with hand-illustrated, textured, and experimental typography in these fun projects.
Graphic design, Illustration
2016
Hoki Joy Co. is a cozy Japanese restaurant set in East Village, NYC.
I created a logo, brand identity, menu, packaging design, and a series of fun illustrated poster for the brand. When I initially posted them on social media I received several inquiries for where the location of the restaurant was. (I felt like that was a good sign.) 🍱🥢
Graphic Design, Illustration
2015
I created original branding for Prasarita, a yoga-focused, active-wear line featuring hand-woven garments in bright colors and patterns.
While I was worked on branding I was touring India and Nepal by train. I found inspiration from Devanagari script and colors during Holi festival. This region of the world was the birthplace of meditation and yoga which had a huge impact on my branding aesthetic and color choices.
Art Direction, Photography, Print Design, Logo Design
2018 — 2022
I art directed promotional photos for The Fae, a play in the Twin Cities Horror Fest. I created original photography, print collateral, social media posts, and marketing for the play.
Color photo gallery by Dan Norman.
2015
Picante Restaurante is a Mexican restaurant concept. I created original branding, menu, signage, and icons to add some visual fun.
Graphic Design, Packaging Design, Illustration
2014 — 2015
CEO: Ahmad Guled • Designer: Phen Grant
Da'uus is a Somali-run personal products company providing affordable goods to struggling families in the US and abroad. I created an original identity for Da'uus, Nuna, and Bilan brands.
The Nuna brand included illustrations and logo for a kid's diaper & baby wipes brand. I also created original branding and packaging for Bilan, a feminine products brand.
Graphic Design, Wayfinding Design, Photography, Illustration
2009 — 2011
CEO: Jack Lavoy, Education: Sarah Congdon-Schmitz • GD, Photo, Exhibit Design: Phen Grant
I worked as an intern for two years at Great Lakes Aquarium. We rebranded all internal exhibits, advertisements, logos and way finding.
After being hired following my internship, my team assisted the education team with researching animal illustrations, photographing fish species, and creating relevant signage for exhibits through the building, including a set of cartoon characters to guide kids through the space. I created original photo-real illustrations as a project to accompany existing signage.