I was Art Director for Evereve, a fast-fashion clothing brand focused on making fashion accessible for younger moms. My position involved photo art direction, email blast creation, overarching vision for seasonal campaigns & social media content creation.
I ensured that our models looked good. From prop hunting and location scouting to mood boarding and post-processing, I touched every step of the process.
I created weekly lifestyle email blasts for Evereve and Trendsend. I art directed photo-shoots, edited images and coded blasts, touching every step of the process.
I assisted in a branding project for logo, brand mark, shopping bags, store signage and websites for Evereve and Trendsend.com. As you have probably gathered, I wore a lot of hats.