I’m excited to present the 2019 Pride campaign for Flatiron Health. I art directed, photographed, conceptualized, and worked directly with vendors to produce swag from start to finish with guidance from my creative director, Jaime Lopez.
I crafted a Pride cityscape with a focus on diversity, summertime, and a sense of community. The composition has a strong New York City presence, including a water tower, trendy dog walker, and even a subway rat.
The graphic was a huge hit, so I also created two laptop stickers and a tote bag design. The best part is all proceeds went to LGBTQI+ charities. We raised thousands of dollars for homeless youth.