HAAND
CERAMICS
Food Prep+Style: Rachel Snyder • Photo: Jillian Lenser • AD: Phen Grant
2023
We started a new visual direction for my favorite Asheville-based ceramics seller. With a stunning vegan spread, we crafted a seasonal shoot centered around everyday rituals and beautiful plating. This was the first in a series of lifestyle campaigns designed to elevate Haand’s presence across catalogs and social media.
SAVORY DISHES + GOLDEN HOUR LIGHT
VIBRANT SWEETS
We assembled a powerhouse team to create this stunnin’ shoot. Herbal garnishes and flower petals adorned each plate, and it photographed magically.
Rachel Snyder brought her signature touch to cooking and styling. Her recipes are inventive and unexpected… from vegan ceviche, and cucumber caviar to hand-whipped blue spirulina cheesecake soufflé.
Jillian Lenser captured the mood with a refined eye, warm tones, and natural light. Her GIFs brought the table to life.
I focused on propping, candles, ceramics, tableware, and the small moments of light that made the scene feel alive. Together, we created something enveloped in color, joy, and golden-hour light.
